New Feature In Google Analytics: Compare Two Metrics

Posted by bkloss | Google Analytics | Thursday 31 January 2008 8:11 pm

I may be a little late to the party on this one but I just stumbled upon a new feature in Google Analytics that I’ve been praying for for quite some time.

GA now offers its humble users the ability to compare two metrics at the same time. Essentially it’s an overlay line graph like the one below:

Google Analytics Comparing two metrics

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Creating custom Profiles for membership sites

Posted by bkloss | Google Analytics | Sunday 14 October 2007 6:25 pm

This post is all about separating traffic on a membership site. Typically, membership sites will have public facing pages that anyone can view and private pages that require membership permissions.

In order to understand activity on public vs. private pages concerning such metrics as unique visitors, browser capability and organic referrals, we need generate reports on one group at a time.

You can accomplish this in Google Analytics by setting up custom filters that segment reporting to a defined set of pages.

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